Art Career Post: Art Director

I have heard the words "Art Director" thrown around a lot when talking about different art careers. I have alwasy had my assumptions what that might entail, but in this post I wanted to explore fully what the Art Director job consists of. Art directors exist in any field where creativity and oragnization are required. An art director's main job is to curate a creative image for advertising and public image. They make sure concepts stay consistent and help create an atmosphere for customers. They are similar to film directors in that they have a vision and direct others on how to help that vision come to life. Leadership is a very important responsibility for this job. In order to be an art director, you are required to have a bachelor's degree in a related field. It is also very helpful to be established as an artist and as a leader in order to be hired. University of Pennsylvania is one of the top colleges for getting an education to become an art director. VCU is also a notable school that is close to us that offers a great education that can help for this job. The majors most associated with this job are graphic design and visual communications.